Our Top Tips for Restarting Your Email Campaigns
Life can throw us lots of unexpected surprises. Sometimes during these rollercoaster events you may decide to decrease the amount of...
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A New Look for Maropost
Life can throw us lots of unexpected surprises. Sometimes during these rollercoaster events you may decide to decrease the amount of...
Read MoreYour Customer Engagement Questions, Answered: Customer Engagement vs. Marketing
Welcome back to our “Your Customer Engagement Questions, Answered” series. Last time we talked about the distinctions between cross-channel and...
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Email Marketing Predictions for 2020
2020 Email Marketing Trends Your Audience Will Have the Power Control has been gradually shifting from brands to customers, and...
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The Magic Happens When Customers Are Partners
A few months back one of our customers raised a concern around the sophistication of their campaigns and send time. This customer,...
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Coming Soon: Maropost for Commerce!
Maropost will be soon be introducing its latest offering – Maropost for Commerce. This new product will introduce the capability...
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Shared vs. Dedicated IP Pools
We’ve discussed at length the significance of deliverability, including its impact on email marketers’ sender reputation － and vice versa. ...
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Improving Email Deliverability Using Design
As an email marketer, you spend a lot of time preparing emails to go out. From writing the email copy,...
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Going Bold – A First Look At Maropost’s New User Interface
At Maropost, it really is about being bold because we believe that boldness is what pushes us forward to deliver even...
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10 Best Marketing Newsletters You Should Subscribe to Now
Part of your job is keeping up with the latest trends and innovations in marketing and customer engagement. At the...
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Triggered Email Best Practices in 2020
We’ve already established that email campaigns are most effective when they hit a person’s inbox at the time they are...
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Holiday Email Marketing Mistakes You Don’t Realize You’re Making
Updated for 2019 With the holiday season around the corner, marketers are busy making sure their campaigns are ready for...
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How to Rebound from An Email Bounce to Improve Deliverability
It's a fairly well-known statistic in the email marketing world, but around 16% of emails sent will never make it...
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