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Our Commitment to Simplifying Customer Engagement - The Journey of the Maropost Customer Engagement Platform

Our Commitment to Simplifying Customer Engagement – The Journey of the Maropost Customer Engagement Platform

With so many channels, it’s easier than ever for brands to communicate, but it’s harder than ever to truly connect.  Consumers
May 8, 2019 3 Min Read
Is Your Customer Engagement Strategy Irritating Your Customers

Is Your Customer Engagement Strategy Irritating Your Customers?

Originally appeared in Customer Think on April 9, 2019 While customers are every brand’s top priority, most brands haven’t figured
May 6, 2019 6 Min Read
be one with the customer

Be One With the Customer: Seeing the Journey Through Their Eyes

The customer journey is no longer linear; what was once a relatively simple process has become increasingly complex with the
April 30, 2019 6 Min Read
Customer Engagement Strategy

Your Customer Engagement Strategy is Scaring Your Customers

Originally appeared in MarTech Advisor on April 4, 2019 An overly complicated customer engagement strategy results in a disconnected experience
April 15, 2019 5 Min Read

Email Marketing is Not Dead-it’s the Backbone of Your Business

Believe it or not, email has been around for over 40 years, and has over time evolved to a tool
April 9, 2019 5 Min Read

Mailchimp and Shopify May Have Done You A Favor

You have brand campaigns to run. Promotions to launch. Customer communication to manage daily, hourly, and even minute by minute.
March 27, 2019 4 Min Read
customer engagement 101

Customer Engagement 101

Customer Engagement 101: Customers only tend to notice bad brand experiences, not great ones. However, a seamless experience is what
March 16, 2019 5 Min Read