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Email Deliverability Glossary

We’ve previously discussed the importance of email deliverability, as well as what it takes for brands to boost their own
September 10, 2019 3 Min Read

Product Updates: The Innovations Portal is now open!

We are excited to open the Maropost Innovations Portal for our customers. There are lots of companies that talk the
September 12, 2019 1 Min Read

4 Tips for Omnichannel Marketing

Your customers are active everywhere. Between searching websites, engaging with emails and social media posts and reading reviews, they are
September 12, 2019 3 Min Read

Questions to Help You Choose an Email Service Provider

Selecting the best email service provider (ESP) is a challenge. Committing to a vendor is an expensive investment, and it’s
August 29, 2019 4 Min Read
how to make a/b tests work

Make Your A/B Tests Work for You

Email marketing can be a shot in the dark, especially when you’re just starting out. Consumers are flooded with promotional
August 22, 2019 4 Min Read

Introducing the Customer Engagement 101 Video Series

If you’ve been following us on social media, you may have noticed various videos featured on our site. A couple
August 15, 2019 1 Min Read
re-engagement campaign

Must-Have Email Campaigns: The Re-Engagement Email

Did you know that the average email list churn rate is about 25-30% per year? This happens for various reasons:
August 9, 2019 4 Min Read