Press

Customer engagement key to long-term retail success

Customers tend to stick with brands that make their experience as seamless and enjoyable as possible. The goal of any successful business is to not

August 19, 2019

To Engage Customers, Think Like a Customer

Marketers know that customer experience (CX) is crucial; 60 percent of customers are willing to pay more for a better experience, and 32 percent of

August 13, 2019

What Every Marketer Needs to Know About Email Deliverability

Email deliverability is vital, yet many marketers don’t pay attention to it. But marketing emails can’t do their job if they don’t reach inboxes.

August 07, 2019

Is it Time to Rethink Your Customer Engagement Strategy?

An unforgettable customer experience isn’t always a good one; customers are actually more likely to remember a poor brand experience over a positive one. Still,

July 30, 2019

Survey Shows Majority of Marketers Fail to Meet Consumers’ Expectations for Customer Engagement

Customer engagement thought leader identifies 60% of marketers still rely on single-channel customer engagement strategies, despite consumer demand for omnichannel experiences

July 18, 2019