1. AdScale enables ecommerce stores to create and optimise advertising across Google Search, Google Shopping, Google Display, Facebook, and Instagram.
2. Unlike Google & Facebook, AdScale’s BI analyses the store orders, products & customers to run highly targeted advertising that you can’t initiate using the pixels.
3. Our AI technology runs on top of Google & Facebook; it breaks their walled gardens and optimises the advertising across all channels.
4. AdScale supercharges your advertising, making it more accurate, with far less work, more revenue, and better return on ad spend.
How it works
BI analysis of your store data
AdScale calculates key performance indicators, creates customer segments, classifies products, and simulates ways to increase store revenue using dedicated advertising plans.
All-in-one interface to create ads across Google & Facebook
Create highly targeted campaigns across Shopping, Search, Display, Facebook, and Instagram from one screen, by using the BI Analysis insights, targeting the right customers with the right products on the right channels.
Advertising optimisation that works 24/7
AdScale bid & budget optimisation algorithms that run on top of Google & Facebook monitor the auctions 24/7, shift budgets between channels and campaigns, and set the right bids to maximise ad revenue.
Cross channel analytics
AdScale consolidates all your advertising activity across Google & Facebook into a single dashboard, enabling you to get a full overview of your cross-channel advertising as well as drill down or filter to specific segments for a deeper analysis.
To set up the Adscale app for your Maropost Commerce store:
- Install the app from the Maropost Commerce store.
- Click Configure to access the Adscale dashboard.
- Follow the prompts to create your account and run through the initial ad campaign setup.
- Once you’re done you’ll be able to create, tweak and monitor campaigns all through the AdScale dashboard.