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  • Actions

    Notification Responsiveness - phase 1

    Completed

    Display notification as soon as an action is performed
    Modules covered :
    • Lists
    • Segments
    • Campaigns
    • Campaign reports
    • Relational tables

    Save as Draft for Scheduled Campaigns

    Completed

    The users of the platform will now be able to access a new option in the actions menu which allows them to set any campaign as a draft which was previously and scheduled state.

    Changes to 1-click unsubscribe

    Completed

    The users of the platform will now see a new page for confirmation so that the email client malware tools don’t automatically unsubscribe their end users.

    SMS contact search widget

    Completed

    - Ability to search SMS contact directly from dashboard.

    Mobile responsiveness

    Completed

    Compatibility of all index pages with mobile devices.

    Mobile Keyword Dashboard

    Completed

    Displays the usage of mobile keyword.

    SMS Compliance and guidelines

    Completed

    • Inclusion of US and Canada compliances while creating SMS Campaign.
    • Improve deliverability of the campaign by following the compliances.
    • SMS guidelines in the support.

    Process waitlist

    Completed

    • Display on-going operations - campaigns being scheduled, list segment import/export.

    Notification Responsiveness - phase 2

    In Progress

    Display notification as soon as an action is performed on remaining modules.

    Edit Content Directly from Campaign creation

    In Progress

    • Allow the user to edit the content during campaign creation workflow.

    Segment optimisation

    In Progress

    • Improve segment performance.
    • Optimise the segments so it take less time to perform calculation , hence reduce the delays in delivering the campaigns.

    SMS Click tracking

    In Progress

    • Provide helpful analytics to keep track of the links.

    Audience capping

    Planned

    • Set a limit on the audience who can receive the email campaign.

    Export segment definition

    Planned

    • Export a segment definition (Name + rules + criteria) from one account to another.
    • Save the hustle of creating the segment again and again from scratch.

  • Acquisition

    Acquisition Builder UI Improvement

    Completed

    • Improved UI/UX for Index pages.

    Landing page builder upgrade

    In Progress

    Support for BEE editor.

  • Automation

    Review Active Contacts Details in Journey

    Completed

    • Users will now have the ability to count contacts will reviewing a journey (in all steps).
    • Users will also be able to review contact details.

    UI Improvement

    Completed

    • Various user experience improvements

    Adding descriptions to every journey and element

    Completed

    - Providing help/info text against each journey and data journey element so that the users can better understand the ideal state behaviour.

    Abandoned cart setup for Commerce

    In Progress

    Improvement in the existing Maropost Commerce Cloud integration to start supporting creation of Abandoned Cart based journeys for more customisable experience.

    Bring SMS related Functionality to Automation

    Planned

    Currently all the journey triggers and actions are governed by the Email Contact Lists.
    We are now bringing the functionality of triggering various journeys using SMS contact Lists

    Journey Templates

    Planned

    The users will be given suggestions based on the various different templates available on the system for setting up different kinds of journeys. This will allow the users with an easier way of creating some of the most common journeys.

  • Audience

    Contact specific Brand Management

    Completed

    • Users will now have the ability to view associated brands in relation to a particular contacts.
    • User will have the option to add the specific contacts to a do not mail list for that particular brand.

    UI/UX improvements

    Completed

    • SQL queries
    • Cleansing rules

    Populate child campaign’s details in the Timeline

    Completed

    Handle the child campaigns case while populating the campaigns data in the Timeline

    Relational Table Dashboard & UI/UX Improvements

    In Progress

    • Introduction of a new dashboard view for relation tables allowing users an enhanced view.
    • UI/UX design improvements.

    Segmenting audience based on data centre and user agent

    In Progress

    • Filter audience for clicks and opens based on data centres and user agents.

    Web Tracking Enhancement - Campaign’s Link Click

    Planned

    • One conversion for multiple links.
    • No separate funnels to track the journey of multiple links.
    • UI/UX design improvements.

  • Content

    Footer Management - Improved Footer Creation Process

    Completed

    • Introduction of a template for the standard photo whenever the user clicks on the “New footer” option .

    Content Management Updates

    Completed

    • The Drag-and-drop has been removed from the content creation process.
    • Introduction of a new filter option allowing users to filter list of contents based on content creation type.

    Default footer behaviour changes

    Completed

    The system will now have one primary default footer which will be dependent on the footer chosen in the Footer Management Section. This selection will override any active campaign or journey’s content with the new footer(only in cases if they did not have any custom footer associated with them).

    UI/UX improvements

    Completed

    • Optimise on open

    UI Improvements: WYSIWYG editor

    Completed

    Need to add Images section in the WYSIWYG editor and implement alphabetical folder structure.

    Template Library builder upgrade

    In Progress

    Adding support for DND(Beta) editor in Template Library.

    Preference management builder upgrade

    In Progress

    Adding support for DND(Beta) editor in Preference management.

    Email Content is converted to Liquid Sky framework

    In Progress

    Email Content editors will be revamped to the new UI as per the liquid Sky framework.

    Support for Background colour in WYSIWYG builders

    In Progress

    We are adding the support for adding background colour for the contents and landing pages being built using the WYSIWYG builder.

    Edit Name Support in Image Library

    In Progress

    We are adding the support for modifying the image name in case of uploading a new image as well as for any existing images.

    Template Library Updations

    In Progress

    • Adding the support for Filters for the creation type of the Templates.
    • Disabling the option for create content in case the user does not have edit privileges.
    • Adding Support for Duplication in case of Templates.

    Content Preview includes Liquid Script rendering

    Planned

    Content Preview includes Liquid Script renderingMarketers need to be able to see how their email content will render within the Content preview so that they can quickly fix any Liquid script errors.

  • Analytics & Reporting

    Open and click source widget

    Completed

    • New Widget on dashboard displays % of opens and clicks from data centers and other sources in X days
    • Allow users to switch between opens and click source in the Pie chart
    • Allow users to select a date range from the dropdown i.e. last 7 days, 30 days, 90 days, and year to date.

    Open and click source field in reports

    Completed

    • Adding source field in Open and click report page, so that users can understand their data coming from data centers and other sources.
    • Allow users to exclude data center events from the UI with a toggle button
    • Allow users to export the data in an excel file with datacenter IP address
    • Allow users to see the datacenter name on the UI for opens and clicks

    Email Campaign Report Improvement

    Planned

    UI revamp of Dashboard, ISP, overlay and detail pages.

    SMS Custom Report

    Planned

    • Include journey SMS campaigns in SMS report.
    • Guardrails on selecting date range beyond 365 days from present day. (user cannot give date range beyond 365 days) as stated in the Maropost data retention policy).
    • Guardrails on selecting future date range in One time report. (user cannot create a one-time report providing future date range)
    • Including Inbound and outbound SMS segments count in SMS report.

  • Integrations

    Additional Contact details from Keap to Maropost list

    Completed

    • User can sync additional contact details from Keap into the Maropost list via maropost custom field mapping.
    • Add/Updates data in real-time
    • Did not update historical data
    • Shows only those fields in the dropdown which keap is providing in the webhook with data.

    Contact status data parity (Keap - Maropost)

    Completed

    • Contact will be saved in maropost with the same Email status in keap. (Subscribers will be saved as Subscribers and Unsubscribers will be saved as Unsubscribers)
    • Unsubscribers will also be added to DNM list automatically.
    • This is a one time process (We do not update Keap contact status in keap when contact is unsubscribed in maropost (Email campaigns, journeys) and vice versa

    Maropost Marketing Addon Commerce Cloud

    Completed

    • Display Maropost Marketing Addon in Commerce Cloud.
    • Allow commerce users to install Maropost Addon and connect with Marketing Cloud.
    • Allow users to uninstall the Maropost Marketing Addon.
    • Allow new Marketing users to redirect to the Maropost website to schedule a product demo.
    • Allow users to view Addon supporting information in Marketing Addon.

    Maropost Commerce Cloud

    Completed

    • One-click integration with MCC.
    • Sync Historical customers and their purchase data from MCC to Maropost marketing cloud.
    • Edit/Delete actions in the MCC integration.
    • Active/Disable action in the MCC Integration.
    • Sync New customers and purchase data every hour.
    • Sync recent Order status every hour.

    Shopify Order status

    Completed

    • Update Shopify order financial status in Maropost (When status changed in Shopify)
    • Status will be updated in real-time

    Maropost Marketing Zapier integration

    Completed

    • New UI design
    • Beta launch Maropost marketing cloud in Zapier marketplace.

    Custom field mapping with MCC

    Completed

    • Allow users to sync additional contact data from Maropost commerce cloud to Maropost marketing cloud via custom fields
    • Allow users to sync only selected data related to contacts from MCC to MMC.
    • Allow users to edit the custom field mapping from MMC interface.

    MCC-MMC integration enhancements

    In Progress

    • Adding MCC Contact status and Subscribers into MMC.
    • Ability to set up multiple level Email marketing automated journeys for Abandon carts to recover lost sales and increase conversions.
    • Ability to use product recommendations via MCC-MMC integration.

    Integration with Retail express

    Planned

    • Connect maropost Marketing with Retail express.
    • Ability to send email campaigns to retail express from Maropost Marketing Cloud.
    • Ability to segment Retail Express customers in Maropost Marketing.
    • Ability to Create journeys for retail express customers in Maropost Marketing Cloud.

  • Account & Self-Service

    DNS Setup

    Completed

    • Ability for users to configure DNS records though the platform UI (integral part of operating Maropost).

    Maropost Identity

    Completed

    • Maropost Identity is the place where you can manage your Maropost profile
    • Use Maropost Identity to manage your profile information, account settings, and security settings

    Multi-Factor Authentication via SMS

    Completed

    • For enhanced account security, starting December 21, multi-factor authentication via SMS will become required for all Marketing Cloud users

    Return Path Customization

    Completed

    • For further DMARC alignment, users will be able to use Marketing Cloud's self-serve tools to customize an email's return path (also referred to as bounce address).

    Multi Factor Authentication using Authenticator Application

    Completed

    • Users will now be able to use an Authentication application as a method for Multi Factor Authentication.

    Sign into Maropost Identity with Google and Microsoft Accounts

    Completed

    • You can now sign in to your Maropost account using your Google and Microsoft accounts too.

    Unified Clusters

    In Progress

    • When logging into Marketing Cloud, you'll no longer have to deal with cluster specific URLs - you can simply go to app.maropost.com to complete your marketing tasks.

    Billing Management – Account Details Enhancements

    Planned

    • Ability for users to view and manage their billing information in the platform.

    Subscription Management

    Planned

    • Customers will be able to see their current plan as well as manage their plan subscriptions through the platform.

  • Recommendations

    Product Recommendation in Maropost Marketing Cloud

    Completed

    • The ability to access inventory, product information and images for the suppose of assigning recommendation criteria.
    • Use Email Content to select the Product Feed Templates created and create the content for sending the campaigns.

  • Product & Inventory Management

    Ability to perform stock transfers

    Completed

    • Stock Transfer feature enables users to transfer stock from one warehouse to another and manage the stock movements seamlessly.
    • If you would like to be part of this beta, please email customersuccess@netohq.com (Limited places available)

    Inventory public APIs

    Planned

    • The public APIs will allow external integrators to build out integrations seamlessly without the need to contact Maropost team. The main APIs to be made available are 1. Stock Adjustment APIs 2. Purchase Order APIs and 3. Stocktake APIs

    Supplier stock returns

    Planned

    This feature enables users to return stock to suppliers if they turn out to be faulty, damaged or not as expected.

    Multiple suppliers per product

    Planned

    This feature enables merchants to add multiple suppliers per product. Users will have the ability to add supplier related info for products saving time while creating a PO as the supplier info for a product will be autopoulated on orderlines.

    Modernise product management

    Planned

    Enhance the user experience of product management pages by significantly improving the quality, usability & performance of the product manager

    Reporting improvements

    In Progress

    Improve the way the forecast demand report calculates stock reordering by factoring in additional accurate quantities

  • Order Management

    Redesign Sales Order Create Page

    Planned

    Redesign Sales Order View Page

    Planned

    Redesign Warehouse Order View

    Planned

    Order Tagging & Automation for order workflows

    Planned

    Click'n Collect / Pick up in store

    Planned

  • Shipping

    ShipEngine & FedEx Integration

    Completed

    UPS & USPS courier integrations

    Completed

    Live rates for Ship Engine

    In Progress

    MyPost Business Integration

    In Progress

    Shipping self service label configuration

    In Progress

    Address validation on the checkout

    Planned

  • Payments

    Afterpay US

    Completed

    PayPal on My Account

    Planned

    Zip BIZ

    Planned

    Update PayPal Integration

    Planned

    Zip global API

    Planned

    Additional Buy Now, Pay Later Options

    Planned

    Stripe Direct Debit

    Planned

  • Marketplaces Integration

    eBay category and compatibility data pipeline

    Completed

    eBay Item Specifics improvements

    Planned

    Map warehouses to channels

    Planned

    Fulfil by Amazon

    Planned

    List and sell on Facebook/Instagram

    Planned

    Migration to the Amazon Selling Partner API (SP-API)

    In Progress

  • Integrations & APIs

    V2 API Foundations

    Completed

    API permissions

    Planned

    Emit key (product/order) webhooks

    Planned

    Stock Adjustment API

    Planned

    Loyalty API

    Planned

    Voucher API

    Planned

    Discounts API

    Planned

    Shipping API

    Planned

    Enable developers to interact with 'custom scripts' through the Neto API

    Planned

    Enable developers to manage 'product specifics' through the Neto API

    Planned

    Checkout API

    Planned

  • Taxes

    Support US taxes in Xero

    Completed

    New tax recalculation logic for Order workflow

    Completed

    Allow Commerce to accept and handle international taxes

    In Progress

    Update RMA / refund system to support international taxes

    In Progress

    Able to import / export international taxes on orders

    In Progress

    Support individual TaxJar accounts for merchants

    Planned

    Support for tax exempt customers (B2B)

    Planned

    Support international taxes in QuickBooks

    Planned

  • Platform

    Google Cloud Platform - Developer Tooling

    In Progress

    Modernise Session Management

    In Progress

    • Overhaul the system related to web store and control panel sessions to improve performance and increase reliability

    Improve the data export process

    Planned

  • Point Of Sale

    Loyalty API

    Planned

    • Build the APIs required to enable loyalty programs on POS

    Loyalty on POS

    Planned

    • Allow customers to accumulate and redeem reward points in-store using POS.

    COGS on POS

    Planned

    • Display the Cost of Goods to users of POS (Cashiers, Managers, Administrators) for each product and the sale transaction.

  • Service App for Messaging

    In Progress

    Live Chat

    Planned

    Chatbox

    Planned

    AI assistant for marketing

    Planned

  • Maropost Notifications – Account Details Enhancements

    Completed

    • Users will be able to configure their preferences when it comes to Maropost communications.

    Bulk refresh for Index Page Elements

    Completed

    The users on the platform will now be able to perform a bulk selection of the various journeys and lists on the platform and bulk refresh to get the latest statistics for them.
    Currently this can only be done for individual journeys or lists.

    Archiving for Index Page Elements

    In Progress

    The users of the platform will now be able to archive different elements of the index pages such as lists and contents so as to improve system performance and these elements don't show up in the various drop downs during the campaign creation process

Future Vision

We are building a Unified Commerce Suite which will enable you to successfully manage all aspects of your customer engagement programs from marketing communications, to commerce activities and even service requests.

  • Golden Customer Records

    Planned

    • The Maropost Platform will be able to showcase unified customer profiles so that users can have a holistic understanding of customers
    • Golden customer records involve integrating with different data sources, linking multiple devices to an individual, as well as deduplicating records​

    Segmentation Engine

    Planned

    • Once a deep understanding of customers is established, customer segments need to be established so that they can sent targeted and personalized messages
    • Maropost's Segmentation Engine allows users to create rule-based segments; it will also use machine learning to automatically discover and recommend new customer segments

    Maropost Insights

    Planned

    • Want to receive tips on the next best action? The Maropost Platform will be able to derive insights from available data to inform users of the next best action or customer interaction