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  • Actions

    Notification Responsiveness - phase 1

    Completed

    Display notification as soon as an action is performed
    Modules covered :
    • Lists
    • Segments
    • Campaigns
    • Campaign reports
    • Relational tables

    Bounced reports for ISP's

    Completed

    See the bounce report for ISP tab under campaign report.

    API to display push notification inbox

    Completed

    • Display all push notifications on single screen using the Maropost’s push campaign API’s.
    • Increase end user’s engagement by displaying notifications which the user missed.

    SMS Campaigns → Status details page

    Completed

    Easy view of campaign details for different status - Send, Reply, Delivered

    Link SMS contact -> Email contact via UID on UI

    Completed

    • Easy linking of SMS Contact with Email Contact.
    • Save time of linking the contacts via api / physical file.

    SMS Dashboard Improvements

    Completed

    • Visual representation of analytics for SMS Campaign.

    Mobile responsiveness

    Completed

    Compatibility of index pages with mobile devices.
    • Email Campaigns
    • SMS Campaigns
    • Transactional Campaigns
    • Email Contact list

    Notification Responsiveness - phase 2

    In Progress

    Display notification as soon as an action is performed on remaining modules.

    Export segment definition

    In Progress

    • Export a segment definition (Name + rules + criteria) from one account to another.
    • Save the hustle of creating the segment again and again from scratch.

    Edit Content Directly from Campaign creation

    In Progress

    • Allow the user to edit the content during campaign creation workflow.

    Save as Draft for Scheduled Campaigns

    In Progress

    The users of the platform will now be able to access a new option in the actions menu which allows them to set any campaign as a draft which was previously and scheduled state.

    Changes to 1-click unsubscribe

    In Progress

    The users of the platform will now see a new page for confirmation so that the email client malware tools don’t automatically unsubscribe their end users.

    Mobile Keyword Dashboard

    In Progress

    Displays the usage of mobile keyword.

    SMS Compliance and guidelines

    In Progress

    • Inclusion of US and Canada compliances while creating SMS Campaign.
    • Improve deliverability of the campaign by following the compliances.
    • SMS guidelines in the support.

    Audience capping

    Planned

    • Set a limit on the audience who can receive the email campaign.

    SMS Click tracking

    Planned

    • Provide helpful analytics to keep track of the links.

  • Acquisition

    Acquisition Builder UI Improvement

    Completed

    • Improved UI/UX for Index pages.

  • Automation

    Review Active Contacts Details in Journey

    Completed

    • Users will now have the ability to count contacts will reviewing a journey (in all steps).
    • Users will also be able to review contact details.

    UI Improvement

    Completed

    • Various user experience improvements

    Bring SMS related Functionality to Automation

    Planned

    Currently all the journey triggers and actions are governed by the Email Contact Lists.
    We are now bringing the functionality of triggering various journeys using SMS contact Lists

    Journey Templates

    Planned

    The users will be given suggestions based on the various different templates available on the system for setting up different kinds of journeys. This will allow the users with an easier way of creating some of the most common journeys.

  • Audience

    Contact specific Brand Management

    Completed

    • Users will now have the ability to view associated brands in relation to a particular contacts.
    • User will have the option to add the specific contacts to a do not mail list for that particular brand.

    UI/UX improvements

    Completed

    • SQL queries
    • Cleansing rules

    Relational Table Dashboard & UI/UX Improvements

    In Progress

    • Introduction of a new dashboard view for relation tables allowing users an enhanced view.
    • UI/UX design improvements.

    Web Tracking Enhancement - Campaign’s Link Click

    Planned

    • One conversion for multiple links.
    • No separate funnels to track the journey of multiple links.
    • UI/UX design improvements.

  • Content

    Footer Management - Improved Footer Creation Process

    Completed

    • Introduction of a template for the standard photo whenever the user clicks on the “New footer” option .

    Content Management Updates

    Completed

    • The Drag-and-drop has been removed from the content creation process.
    • Introduction of a new filter option allowing users to filter list of contents based on content creation type.

    Default footer behaviour changes

    Completed

    The system will now have one primary default footer which will be dependent on the footer chosen in the Footer Management Section. This selection will override any active campaign or journey’s content with the new footer(only in cases if they did not have any custom footer associated with them).

    UI/UX improvements

    In Progress

    • Optimise on open

  • Analytics & Reporting

    Custom Deliverability Report

    Completed

    • Rearranged reporting steps i.e. Schedule (Step 1), Details (Step 2), Metrics (Step 3).
    • Guardrails on selecting date range beyond 365 days from present day. (user cannot give date range beyond 365 days) as stated in the Maropost data retention policy)
    • Guardrails on selecting future date range in One time report. ( user cannot create a one-time report providing future date range).

    Open and click source widget

    In Progress

    • New Widget on dashboard displays % of opens and clicks from data centers and other sources in X days
    • Allow users to switch between opens and click source in the Pie chart
    • Allow users to select a date range from the dropdown i.e. last 7 days, 30 days, 90 days, and year to date.

    Open and click source field in reports

    In Progress

    • Adding source field in Open and click report page, so that users can understand their data coming from data centers and other sources.
    • Allow users to exclude data center events from the UI with a toggle button
    • Allow users to export the data in an excel file with datacenter IP address
    • Allow users to see the datacenter name on the UI for opens and clicks

    Growth & Attrition Report Improvements

    Completed

    • Rearranged reporting steps i.e. Schedule (Step 1), Details (Step 2).
    • Guardrails on selecting a future date range in One time report. ( user cannot create a one-time report providing future date range)

    Email Campaign Custom Report Improvement

    Completed

    • Rearranged reporting steps i.e. Schedule (Step 1), Details (Step 2), Metrics (Step 3).
    • Adding option to include/add future campaigns into the recurring report automatically (Including campaigns without tags).
    • Guardrails on selecting date range beyond 365 days from present day. (user cannot give date range beyond 365 days) as stated in the Maropost data retention policy).
    • Guardrails on selecting future date range in one-time report. ( user cannot create a one time report providing future date range).
    • Filter Campaign name dropdown in step 2 based on the date range given in step 1.
    • Including test campaign data into email campaign custom report.
    • Adding campaign type field in the report to easily identify which all types of campaigns I have in my report.

    Analytics Report Index Pages

    Completed

    • Campaign report index page new UI.
    • AB campaign report index page new UI.
    • Recurring campaign report index page new UI.
    • Test campaign report index page new UI.
    • Transactional campaign report index page new UI .
    • Journey campaign report index page new UI.
    • Web tracking report index page new UI.

    SMS Usage Report

    Completed

    • Added inbound and outbound SMS segments count for each month.
    • Report will a last six-month trailing report

    Email Campaign Report Improvement

    In Progress

    UI revamp of Dashboard, ISP, overlay and detail pages.

    Industry Benchmark

    Planned

    • Providing industry benchmarking in Maropost "Recent campaign dashboard widget" for each industry available
    • Compare open and click rate of every campaign and show the results on the UI.

    SMS Custom Report

    Planned

    • Include journey SMS campaigns in SMS report.
    • Guardrails on selecting date range beyond 365 days from present day. (user cannot give date range beyond 365 days) as stated in the Maropost data retention policy).
    • Guardrails on selecting future date range in One time report. (user cannot create a one-time report providing future date range)
    • Including Inbound and outbound SMS segments count in SMS report.

  • Integrations

    Maropost Marketing Addon Commerce Cloud

    Completed

    • Display Maropost Marketing Addon in Commerce Cloud.
    • Allow commerce users to install Maropost Addon and connect with Marketing Cloud.
    • Allow users to uninstall the Maropost Marketing Addon.
    • Allow new Marketing users to redirect to the Maropost website to schedule a product demo.
    • Allow users to view Addon supporting information in Marketing Addon.

    Connector App

    Completed

    • Building a separate App to communicate with 3rd party applications.

    Maropost Commerce Cloud

    Completed

    • One-click integration with MCC.
    • Sync Historical customers and their purchase data from MCC to Maropost marketing cloud.
    • Edit/Delete actions in the MCC integration.
    • Active/Disable action in the MCC Integration.
    • Sync New customers and purchase data every hour.
    • Sync recent Order status every hour.

    Shopify Integration Update

    Completed

    • Sync all the historical customers and purchase data (Earlier there was a limit of 60 days data sync only)
    • Guardrails to disable select active connections if package modified.

    Infusionsoft/Keap

    In Progress

    • One-click integration with real-time sync
    • New User experience
    • Support both Old integration and New Integration
    • Option to import orders with contacts and line item data
    • Option to import all the contacts along with contact tags
    • Connect multiple keap accounts with the Maropost account.
    • Actions to Edit and delete the integration connections

    Maropost Marketing Zapier integration

    Planned

    • Launch Maropost marketing cloud on Zapier marketplace for public use.
    • Opens the next level of Maropost marketing integrations with 3rd party applications

    Shopify product variants

    Planned

    • Adding Product variants data with orders from Shopify
    • Use product variants data to segment the audience
    • Use product variant data to setup journeys

    Custom field mapping with MCC

    Planned

    • Allow users to sync additional contact data from Maropost commerce cloud to Maropost marketing cloud via custom fields
    • Allow users to sync only selected data related to contacts from MCC to MMC.
    • Allow users to edit the custom field mapping from MMC interface.

  • Account & Self-Service

    Knowledge Center Bot

    Completed

    • Knowledge Center Bot is an onboarding assistant that guides users in learning Marketing Cloud
    • Knowledge Center Bot presents relevant, contextual information and also provides access to additional Marketing Cloud resouces

    DNS Setup

    Completed

    • Ability for users to configure DNS records though the platform UI (integral part of operating Maropost).

    Return Path Customization

    In Progress

    • For further DMARC alignment, users will be able to use Marketing Cloud's self-serve tools to customize an email's return path (also referred to as bounce address)

    Account Creation & Free Trial

    In Progress

    • Want to try out Marketing Cloud? Users will soon be able to create their own Maropost account and trial Marketing Cloud - free of charge.

    Billing Management – Account Details Enhancements

    Planned

    • Ability for users to view and manage their billing information in the platform.

    Subscription Management

    Planned

    • Customers will be able to see their current plan as well as manage their plan subscriptions through the platform.

  • Recommendations

    Product Recommendation in Maropost Marketing Cloud

    In Progress

    • The ability to access inventory, product information and images for the suppose of assigning recommendation criteria.
    • Use Email Content to select the Product Feed Templates created and create the content for sending the campaigns.

    System Recommendation/Assistance

    In Progress

    • More to come.

  • Product & Inventory Management

    IN BETA - Ability to perform stock transfers

    In Progress

    • Stock Transfer feature enables users to transfer stock from one warehouse to another and manage the stock movements seamlessly.
    • If you would like to be part of this beta, please email customersuccess@netohq.com (Limited places available)

    Inventory public APIs

    In Progress

    • The public APIs will allow external integrators to build out integrations seamlessly without the need to contact Maropost team. The main APIs to be made available are 1. Stock Adjustment APIs 2. Purchase Order APIs and 3. Stocktake APIs

    Supplier stock returns

    Planned

    This feature enables users to return stock to suppliers if they turn out to be faulty, damaged or not as expected.

    Multiple suppliers per product

    Planned

    This feature enables merchants to add multiple suppliers per product. Users will have the ability to add supplier related info for products saving time while creating a PO as the supplier info for a product will be autopoulated on orderlines.

    Modernise product management

    Planned

    Enhance the user experience of product management pages by significantly improving the quality, usability & performance of the product manager

    Reporting improvements

    Planned

    Improve the way the forecast demand report calculates stock reordering by factoring in additional accurate quantities

  • Order Management

    Redesign Sales Order Create Page

    Planned

    Redesign Sales Order View Page

    Planned

    Redesign Warehouse Order View

    Planned

    Order Tagging & Automation for order workflows

    Planned

    Click'n Collect / Pick up in store

    Planned

  • Shipping

    ShipEngine & FedEx Integration

    Completed

    UPS & USPS courier integrations

    Completed

    Live rates for Ship Engine

    In Progress

    MyPost Business Integration

    In Progress

    Shipping self service label configuration

    In Progress

    Address validation on the checkout

    Planned

  • Payments

    Afterpay US

    Completed

    PayPal on My Account

    Planned

    Zip BIZ

    Planned

    Update PayPal Integration

    Planned

    Zip global API

    Planned

    Additional Buy Now, Pay Later Options

    Planned

    Stripe Direct Debit

    Planned

  • Marketplaces Integration

    eBay category and compatibility data pipeline

    Completed

    eBay Item Specifics improvements

    Planned

    Map warehouses to channels

    Planned

    Fulfil by Amazon

    Planned

    List and sell on Facebook/Instagram

    Planned

  • Integrations & APIs

    V2 API Foundations

    Completed

    API permissions

    Planned

    Emit key (product/order) webhooks

    Planned

    Stock Adjustment API

    Planned

    Loyalty API

    Planned

    Voucher API

    Planned

    Discounts API

    Planned

    Shipping API

    Planned

    Enable developers to interact with 'custom scripts' through the Neto API

    Planned

    Enable developers to manage 'product specifics' through the Neto API

    Planned

    Checkout API

    Planned

  • Taxes

    Support US taxes in Xero

    Completed

    New tax recalculation logic for Order workflow

    Completed

    Allow Commerce to accept and handle international taxes

    In Progress

    Update RMA / refund system to support international taxes

    In Progress

    Able to import / export international taxes on orders

    In Progress

    Support individual TaxJar accounts for merchants

    Planned

    Support for tax exempt customers (B2B)

    Planned

    Support international taxes in QuickBooks

    Planned

  • Platform

    Google Cloud Platform - Developer Tooling

    In Progress

    Modernise Session Management

    In Progress

    • Overhaul the system related to web store and control panel sessions to improve performance and increase reliability

    Improve the data export process

    Planned

  • Service App for Messaging

    Planned

    Live Chat

    Planned

    Chatbox

    Planned

    AI assistant for marketing

    Planned

  • Maropost Notifications – Account Details Enhancements

    Planned

    • Users will be able to configure their preferences when it comes to Maropost communications.

    Bulk Actions for Index Page Elements (2)

    In Progress

    • Various index pages will have now have bulk select and actions so users will be able to multi select items to delete.

    Bulk Actions for Index Page Elements (1)

    Completed

    • Various index pages will have now have bulk select and actions so users will be able to multi select items to action/move.

    Bulk Actions for Index Page Elements (3)

    Planned

    Bulk refresh
    The users on the platform will now be able to perform a bulk selection of the various journeys and lists on the platform and bulk refresh to get the latest statistics for them.
    Currently this can only be done for individual journeys or lists.

    Bulk Actions for Index Page Elements (4)

    In Progress

    Archiving
    The users of the platform will now be able to archive different elements of the index pages such as lists and contents so as to improve system performance and these elements don't show up in the various drop downs during the campaign creation process

Future Vision

We are building a Unified Commerce Suite which will enable you to successfully manage all aspects of your customer engagement programs from marketing communications, to commerce activities and even service requests.

  • Golden Customer Records

    Planned

    • The Maropost Platform will be able to showcase unified customer profiles so that users can have a holistic understanding of customers
    • Golden customer records involve integrating with different data sources, linking multiple devices to an individual, as well as deduplicating records​

    Segmentation Engine

    Planned

    • Once a deep understanding of customers is established, customer segments need to be established so that they can sent targeted and personalized messages
    • Maropost's Segmentation Engine allows users to create rule-based segments; it will also use machine learning to automatically discover and recommend new customer segments

    Maropost Insights

    Planned

    • Want to receive tips on the next best action? The Maropost Platform will be able to derive insights from available data to inform users of the next best action or customer interaction