Annex Cloud - Maropost Tech Partner Directory

About Annex Cloud

Given that a 5% increase in customer retention can lead to a 25% increase in profits, retaining and growing existing customers should be a strategic priority. Annex Cloud helps businesses in all verticals engage and reward customers to build lasting relationships and loyalty at scale. Unlike limited, siloed, transaction-based loyalty solutions, our Loyalty Experience Platform™ is purpose-built to become the heart of your technology stack, pushing robust first-party loyalty data across your CRM, email, POS, ecommerce, customer support and other systems, enabling you to personalize every touchpoint. Create timely, relevant, value-based interactions between transactions with the widest range of engagement options, reward your best customers, and incent profitable behaviors that drive growth. It's modular, so you buy just what you need, adding as you grow.

Annex Cloud and Maropost

Together, Annex Cloud and Maropost provide brands with the technology and data management needed to cultivate lifelong relationships with customers. Some very innovative customer use cases clearly demonstrate that loyalty is every bit as important for B2B. Fully integrated with Maropost’s Commerce and Marketing Platforms, Annex provides real-time data transfers of more than 30 data points, including Customer Details, Customer Loyalty Actions, Basket Details, Loyalty Profiles, and Tractions. Clients can build 360-degree profiles for their best customers’ social actions and buying behaviors through Annex Cloud’s comprehensive management of zero- and first-party data. This is critical to individualizing experiences and creating value-based engagement that fosters emotional bonds and drives repeat purchases. Forbes reports repeat customers can increase sales by 47 percent, and loyalty members spend up to 18 percent more. Our customer-centric approach transforms brand-to-customer relationships.