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Best Email Subject Lines for Sales and Marketing

Your email marketing campaign is crafted, you have your goals set and the KPIs you want to hit. Now all...

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enterprise-marketing-automation

4 Industries Transformed by Enterprise Marketing Automation

December 17, 2017

We’re living our lives and running our businesses online. Every facet, from e-commerce to banking, the digital world is undeniably intertwined in how we get through the day. That’s why businesses, especially those in media […]

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How to Launch a Retargeting Campaign to Boost Your ROI

October 17, 2017

Digital marketing is booming with print media losing their audience to online content across every demographic. That’s why advertisers and marketers are rushing to move the bulk of their operations online. Luckily, digital marketers know […]

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3 Email Marketing Tips for a Higher ROI on Sales and Promotions

March 15, 2017

Your leads are savvy consumers. They’re used to seeing “hot sale now!” in their inbox, so make your pitch count.

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Are Cryptocurrency Micropayments the Future of Content?

February 10, 2017

Clickbait, fake news, yellow journalism – media today is in a poor state. Audiences are sick of sub-par content getting jammed down their throats but they’re not always willing to pay for good content. It’s […]

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Customer Success and Marketing: Teaming Up for Customer Retention

January 30, 2017

Are you fully utilizing your resources when it comes to customer retention? As essential as email marketing is, it should never be the only tool in your toolbox.

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10 Essential Email Marketing Metrics and KPIs

October 20, 2016

So you’ve launched your email marketing campaign. Whether it’s highlighting a new product or persuading leads to re-engage, it undoubtedly took you some time to determine the right copy and images to use. Before you […]