Which area of the Revenue Optimization Suite are you interested in?
A mailing list is a lot like a guest list for your wedding or birthday party. You only want people who really matter to you to be on it. Because just like unwanted guests, unwanted […]
As great as it is, personalization can be tricky. Too personal and you’re in danger of getting a restraining order or worse – an unsubscribe! Remember when Target figured out a girl was pregnant based […]
Launching an email marketing campaign is more complicated than a simple click. Each internet service provider (ISP), email address, and business email exchange have varying rules, so businesses turn to specialists like marketing automation solution […]