Shared vs. Dedicated IP Pools
We’ve discussed at length the significance of deliverability, including its impact on email marketers’ sender reputation － and vice versa. ...
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Does Your Email Marketing Platform Have These 10 Essential Features?
In just a few weeks, Maropost will be releasing its new interface. The updates included in this release are going to greatly...
Read MoreImproving Email Deliverability Using Design
As an email marketer, you spend a lot of time preparing emails to go out. From writing the email copy,...
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Going Bold – A First Look At Maropost’s New User Interface
At Maropost, it really is about being bold because we believe that boldness is what pushes us forward to deliver even...
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10 Best Marketing Newsletters You Should Subscribe to Now
Part of your job is keeping up with the latest trends and innovations in marketing and customer engagement. At the...
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Triggered Email Best Practices in 2020
We’ve already established that email campaigns are most effective when they hit a person’s inbox at the time they are...
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Holiday Email Marketing Mistakes You Don’t Realize You’re Making
Updated for 2019 With the holiday season around the corner, marketers are busy making sure their campaigns are ready for...
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How to Rebound from An Email Bounce to Improve Deliverability
It's a fairly well-known statistic in the email marketing world, but around 16% of emails sent will never make it...
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The Customer Voice Is All I Care About: Here’s What Ours Have to Say
When it comes to business software decisions, buyer’s remorse just isn’t an option for me. In 2019, automation is critical,...
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Introducing Maropost’s Product Roadmap
At Maropost, our mission is to connect companies to their customers at every step of their journey and we believe...
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Maropost’s MarTech Checklist
According to Gartner, 29% of total marketing budget is now dedicated to marketing technology. On the surface, this stat makes...
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When To Set Up An Email Double Opt-In
If you take the name at face value, an email double opt-in sounds like twice the ask. You’re working hard...
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All Systems Go: Introducing Our New and Improved Status Page
At Maropost, we work hard to keep service interruptions to a minimum, but like any technology company, we occasionally have...
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