Maropost announced today that they have signed on as a Platinum Sponsor of the Direct Marketing Association’s (DMA) &THEN conference, to be held Oct 4-6 in Boston, MA.

Maropost CEO Ross Andrew commented “the &THEN conference brings together today’s best and brightest minds in digital marketing. Given the sophistication we have built into the Maropost digital marketing platform — and the success we have seen in supporting other DMA shows — it was an easy decision to be in front of so many marketers who want to learn how to take their programs to a new level of success. We are excited to again play such a prominent role in this year’s conference.”

Bob Frady, CMO of Maropost, added, “the DMA has a long and storied history of bringing together leading-edge marketers. Maropost is thrilled to be part of &THEN – the next generation conference from the DMA.”

“When we look at the marketplace, we see an appetite for an event that unifies the marketing industry rather than segments it by channels,” said DMA SVP of Communications & PR Lindsay Hutter. “Marketers want to celebrate the power of data and the creative and inventive applications for their business. This marketplace need fueled our reinvention, bringing us to &THEN. For DMA — just two years shy of our 100th anniversary — to be bringing this level of innovation to the marketplace and acting more like a startup is exciting for us, our members and the marketplace. This reinvention could not be accomplished without forward-thinking sponsors like Maropost, and we thank them for their partnership in this event.”

For anyone attending this year’s conference, please stop in to see Maropost at booth 1127!